Frequently Asked Questions



Table of Contents 

  2. What does DPI mean ?
  3. How much does signage cost ?
  4. How long will it take ?
  5. What are your Artwork Specifications ?

What is full colour ?

The easiest way to describe full colour printing would be to remember back in the days when we were mixing a red paint with our yellow paint to make orange. Full colour is the same in principal, just a little more high tech. It is the process through mixing full colour Cyan Magenta Yellow and Black (CMYK) to give well over 16 million colours wow that’s right well over what we can distinguish but just enough to give us photo quality images on for your printing.

on another printed media or part of the world, the Pantone Colour Chart model helps keep your corporate image consistent.

What does DPI mean ?

DPI is an acronym for “Dots Per Inch”. Images with a high DPI have a higher quality; likewise, images with a low DPI have a lower quality. Text does not have to have the same DPI as a photograph does. So if you are supplying the artwork your self, take into consideration the quality of the image to be made and thus set up your files appropriately.

How much does signage cost ?

How many kilometers is it from earth to the moon? Please feel free to contact us and we will be more than happy to discuss this or any other printing issues. There are several matters that would affect the price of your signs.

How long will it take ?

Upon approval of artwork, the usual time frame is approximately 3 to 5 working days, but if it is completed earlier, we will inform you.

What are your Artwork Specifications ?

A beautifully designed project can fall apart if the artwork isn't set up correctly. To ensure that it is printed exactly the way you intend, it is important to understand the basics. Here are some terms that may help:

 

Trim Marks

 

 

Marks printed to indicate the final size of a printed piece, and where the item should be cut to remove excess.

 

 

 

 

Impositions

 

 

In multiple page projects, imposition means the arrangement of pages so they will appear in proper sequence after press sheets are folded and bound. In terms of artwork, this means planning spreads from back to front, e.g. the front cover and the back page are one spread, page two and the inside back cover make up another spread, etc.

 

 

 

 

Bleed

 

 

Slight variations can occur when pages are trimmed to size. Bleed provides a margin for error and ensures the colours and images can extend to the very edge of the trimmed page and no unwanted white edges will appear. When preparing final artwork, a common mistake is in not providing the printer with bleed. To provide bleed, extend any image or coloured box beyond the trimmed size of the artwork. This margin needs to be at least 3mm thick.

 

 

 

 

PDF

 

 

This is the final step before sending your artwork to the printer - and a very important one. We prefer artwork delivered in PDF form, especially if a quick turnaround time is needed. Saving a PDF distills and crystallises your document - you are literally taking a picture of it, freezing text and images into place. PDF files are especially good for large documents full of images. Adobe Acrobat is the software program that creates PDF's. Simply to view an Adobe Acrobat PDF file you will need Acrobat Reader, which is free from the Adobe web site. To actually create PDF files, you will need to purchase this software or most design programs should have the option to convert- visit www.adobe.com for more information.

 

 

 

 

Embedding Fonts

 

 

If you are supplying original artwork  to a printer, you will also need to supply every font file that was used to create the specific project. Embedding fonts means that you do not need to supply the fonts. Producing a PDF of your artwork, for example, can embed the fonts, as long as this option has been selected.